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Entertainment


Digital Managing Editor Luke Macy is glad the "Argylle" movie is gone, and he thinks you should be, too.
ENTERTAINMENT

Goodbye, ‘Argylle’ trailer, you won’t be missed

Many lessons can be gleaned from the marketing of “Argylle”: Rapid-paced trailers that are more focused on actors than the movie’s distinctiveness don’t always work; the cost of oversaturating the market isn’t always made up in sales; high-budget movies may need to become a thing of the past; don’t over rely on phrases and images for marketing; and so on.


Editor in chief Sean Scott explores “The Movies” as an experience and how the film industry is battling against streaming after attending a reissue of “Dune” in theaters.
ENTERTAINMENT

We’re ‘Dune’ it again

Thanks to schedule changes by studios in the wake of the writers’ and actors’ strikes, 2024 is pretty light overall on butts-in-seats movies. Reissues like “Dune” certainly help though, and I expect we’ll see more anniversary-type movies trying to fill the space.


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